Worn created a compelling mini documentary of real stories about men's struggles with fatherhood.
When Promudo chose Worn to produce this video campaign, we saw it as an incredible opportunity to carry out our mission of empowering women, by working on a campaign to support men in being better fathers.
Worn cast, produced and directed this video exposing an honest look at what fatherhood is like today in America. Five real fathers and their families tell their stories on camera. We carefully crafted each question to bring to light the hidden truths of being a father, and emotional storytelling came naturally.
Watch the final video below which will debut on June 14th at the State of America's Father's Summit and follow the conversation at #AmericasDads.